Ingram Micro is an American Fortune 100 company and the world's largest electronics and information technology distributor. IngramMicroTraining.com was one of our largest projects for the company in the past couple years. Ingram Micro Training offers certification training courses from vendors such as Cisco, Citrix, HP, Juniper, IBM, Microsoft, Veeam, VMware, and more. They have over 15,000 global hands-on courses in several formats including both live and online classes, and are rapidly growing as a global industry leader in technology training and skills development.
The Ingram Micro Training web platform is powered by Cornerstone OnDemand (CSOD), which is an enterprise learning management system (LMS). Although CSOD is undoubtedly a powerful LMS, it does not provide customers a great navigation experience. Finding the class you want amongst 15,000 course is tedious and confusing. Ingram Micro wanted to increase both organic and paid traffic to their website while still utilizing the CSOD system.
A Marketing Powerhouse
By building a Kentico front-end site that integrates via web service into CSOD, we were able to design with marketing in mind. All courses and pricing information are being pulled into Kentico using Scheduled Tasks in real time, also using web services from the Cornerstone Learning ERP system, CSOD. Keeping everything on CSOD’s LMS system has minimized disruption for both students and the hundreds of Global Admins logging into the system on a daily basis. Ingram Micro has a robust program for resellers of learning. The website is now fully indexed by search engines. By opening up the site to the world, it enables marketing team to build online campaigns to drive visitors to the site.